Thank you for attending the 2017 National Sign Research & Education Conference (NSREC). This was our largest and most diverse conference with 168 registrants of varying professions and perspectives. The 2017 conference was co-located with ISA International Sign Expo and focused on the future of signage – looking forward into a world where technology changes at an exponential rate.
How will the future city look? How will changes in transportation and infrastructure affect how people navigate cities and towns? How must signage adapt to function optimally in this future city? The National Signage Research & Education Conference (NSREC) is a groundbreaking event which allows top tier academics & professionals in urban planning, architecture, engineering, law, lighting science, marketing, and design to delve into the science of sign design, conspicuity, and placement.
“The SRF Scholars Program was such a gift. I would have never met the people that I connected with had it not been for this program. I really felt like I was getting a ‘backstage pass' to all there is to know within the signage industry.”
– Melanie Hoang, 2017 Scholar
“Hands down the most productive and colorful learning experience everyone should participate in if given the opportunity! It's what you make of it, and introduces the a huge part of the world delivered into a great package.”
– Victor Guzman, 2017 Scholar
SRF will be at Michigan State University on October 6, 2017, for a full day workshop with graduate students within the School of Planning, Design, and Construction.